The American Gem Trade Association (AGTA) and Stuller have announced a partnership that brings responsibly sourced colored gemstones from AGTA member vendors directly into Stuller’s global supply chain.
According to the two organizations, the collaboration is designed to make AGTA member–supplied gemstones easier for jewelers to find and purchase through Stuller’s extensive online catalog. Stones sourced from AGTA members—who are required to adhere to the association’s ethical standards and principles of fair business practices—are now clearly identifiable during the buying process, allowing retailers, manufacturers, and designers to source with confidence and efficiency.
Below is the full press release, issued January 27, 2026, published here in its entirety.
AGTA and Stuller Partner to Clearly Identify Responsibly Sourced Colored Gemstones
DALLAS. Jan. 27, 2026 – The American Gem Trade Association (AGTA) has partnered with Stuller, Inc., to make AGTA-sourced colored gemstones easier to identify on Stuller.com. Built on shared values, the partnership supports education, fair business practices, and integrity across the colored gemstone industry.
Through this collaboration, AGTA-sourced gemstones are now clearly badged on Stuller.com, giving jewelers a simple way to identify suppliers who meet AGTA’s established standards and increasing visibility for AGTA member vendors committed to fair and transparent trade practices.
“We’re always looking for ways to add value to the shopping experience,” says Alissa Talbot, Executive Director of Diamonds and Gemstones at Stuller. “By providing visibility to gemstones sourced from AGTA member vendors, we’re giving our customers an added layer of transparency and trust when they purchase.”
“When you choose AGTA gemstones through Stuller, you choose more than beauty—you choose integrity,” says Bruce Bridges, President of the AGTA Board of Directors. “Each gem comes from vendors committed to upholding the highest ethical standards and the principles of fair business. The AGTA logo is a mark of trust, allowing customers to buy with confidence and pass that confidence on with every creation.”
“Stuller’s customers can shop for AGTA gemstones knowing they come from AGTA vendors that follow the strictest code of ethics and principles of fair business practice in any industry,” says John W. Ford Sr., CEO of AGTA. “The AGTA logo means you can buy with confidence so you can sell to your customers with confidence.”
AGTA-sourced gemstones are available now at Stuller.com/AGTA.
Why This Matters to the Trade
This partnership aligns two long-standing strengths: AGTA’s role in setting ethical standards for the colored gemstone trade, and Stuller’s ability to deliver product efficiently to a global customer base.
For jewelers, responsibly sourced colored gemstones from AGTA member vendors are now integrated into a familiar purchasing environment, making them easier to source without adding extra steps. For AGTA members, the collaboration expands reach and visibility within one of the industry’s most widely used supply channels.
