Say “I Do” to a Rented Tiara from Garrard
‘Something Borrowed’, or is it ‘Something Rented’? A NEW/OLD trend for the bridal industry. TWO feature stories from this month’s news reminding us what was once old is new again.
Garrard’s
London retail jeweler Garrard has initiated a new service (for Garrard), inviting prospective brides to choose from 19 rentable jewellery pieces for their big day.
BY HANNAH SILVER
Wllpaper.com Magazine
The traditional ‘something borrowed’ part of a bridal ensemble just got a little bit more exciting thanks to Garrard’s new jewellery rental service, which lets prospective brides choose from a selection of exquisite pieces, including two wedding tiaras.
Jewelry Borrowing Is Back in Style – Beekman’s
The rental service, Beekman New York, says the return of weddings and social events has given business a boost.
By Roxanne Robinson
The New York Times Magazine
Keith Rosen, president of the fine jewelry rental service Beekman New York, spent one afternoon this spring helping clients choose jewelry to wear to a 50th birthday party for Larry and Greg Keigwin. (Larry, one of the twin brothers, is married to Beekman’s owner and co-founder, Christian Keesee.)
Between the fittings at Beekman’s Upper East Side showroom, Mr. Rosen shipped a Bulgari necklace to a client in Hilton Head, S.C.
